Phishing Simulations
91% of cyberattacks start with phishing. One-time trainings have limited effectiveness — employees forget within weeks. Our simulations deliver measurable data: what percentage of employees will click, which departments are most vulnerable and how awareness changes over time.
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What are phishing simulations?
Phishing simulations are controlled email attacks conducted on an organization's employees to measure their phishing resilience. We send realistic phishing messages — tailored to the industry, role and organizational context — and measure who opens the message, clicks the link, submits credentials or downloads an attachment. Result: a measurable resilience indicator and an improvement plan.
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Discuss Phishing Simulations with your dedicated account manager.
Without simulations you don't know if employees will click — 3% or 30%?
Controlled phishing campaigns with full tracking and analysis
Realistic scenarios
Fake invoices, HR notifications, executive requests — tailored to your industry
Measurable results
Click rate, credential submit rate, report rate — by department and role
Awareness plan
Personalized training recommendations for risk groups
What are phishing simulations?
Phishing simulations are controlled email attacks conducted on an organization’s employees to measure their phishing resilience. We send realistic phishing messages — tailored to the industry, role and organizational context — and measure who opens, clicks, submits credentials or downloads an attachment.
| Attribute | Value |
|---|---|
| Scenarios | Email, spear phishing, credential harvesting, QR code |
| Metrics | Open rate, click rate, credential submit, report rate |
| Benchmark | Click rate 15-25% → after training <5% |
| Campaign duration | 5-14 days |
Phishing remains the most effective attack vector — it’s cheap, scalable and bypasses technical controls, targeting people directly.
Training without testing is hope, not strategy
One-time cybersecurity trainings have limited effectiveness — employees forget about threats within weeks. Without simulations, an organization doesn’t know what percentage of employees will click on phishing — whether it’s 3% (good) or 30% (critical).
Without phishing simulations:
- You don’t know your employees’ actual resilience level
- You don’t know which departments are most vulnerable
- Training isn’t measurable — you have no awareness KPIs
- The training effect fades after 4-6 weeks
- You don’t meet NIS2/DORA awareness testing requirements
Realistic scenarios with full tracking
We design phishing scenarios realistic for the client’s industry. We configure the platform, deliver campaigns in waves, track metrics in real-time. After each campaign we deliver a report with analysis and recommendations.
What you get:
- Campaign report: delivery rate, open rate, click rate, credential submit — per scenario and department
- Metrics dashboard: result visualization with industry benchmarks
- Department/team analysis: identification of most vulnerable groups
- High-risk user list: for priority training
- Awareness recommendations: topics, formats, frequency, target groups
- Educational materials: infographic or presentation for post-campaign distribution
- Summary meeting: results presentation with scenario demonstration
Who is this for?
This service is for you if:
- You want to measure the effectiveness of your security awareness program
- You need regular phishing resilience tests
- You’re preparing for ISO 27001 certification or NIS2 audit
- You want to identify the most vulnerable departments
- You want to build a culture of reporting suspicious messages
Packages
BASIC
1 campaign, up to 100 employees:
- 2 phishing scenarios
- Full tracking and report
- Industry benchmarks
- Educational materials
From €1,900 | 4 business days
STANDARD
3 campaigns, up to 300 employees:
- 5 scenarios (email + credential harvesting)
- Tracking + real-time dashboard
- Department analysis + trend between campaigns
- Executive presentation
From €4,200 | 7 business days
ADVANCED
6 campaigns, up to 500 employees:
- 10 scenarios (email + vishing)
- Custom landing pages
- High-risk user identification
- Awareness program with recommendations
From €8,000 | 11 business days
ENTERPRISE (MRR)
Continuous program — 12 campaigns/year:
- Unlimited scenarios + vishing + smishing
- Trend and progress monitoring
- Training program integration
From €600/month
This service pairs naturally with broader social engineering testing, vishing tests, and security training.
Related Glossary Terms
Learn more about key concepts related to this service:
How we work
Our proven service delivery process.
Kick-off
Define objectives, select target groups, sign agreements
Reconnaissance
Employee OSINT, company communication style analysis, vector identification
Scenarios
Phishing email design, landing pages, tracking configuration
Campaign
Phased delivery, real-time monitoring, metrics collection
Report
Statistical analysis, department breakdown, industry benchmarks, recommendations
Benefits for your business
What you gain by choosing this service.
Measurable resilience
Click rate, credential submit rate, report rate — hard data, not guesses
Risk map by department
Identify most vulnerable teams for priority training
Click rate 30% → 5%
Vulnerability reduction after a cycle of 4 campaigns (KnowBe4 benchmark)
NIS2/DORA compliance
Meet security awareness testing requirements
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Read more →Frequently Asked Questions
Common questions about Phishing Simulations.
Will employees know it's a simulation?
The campaign is confidential — employees are not forewarned. After the campaign we recommend disclosing aggregate results (without naming individuals) as an educational element. Individual results are shared only with decision-makers.
Won't this hurt employee morale?
A well-conducted simulation is an educational tool, not punishment. We recommend messaging like 'we're testing systems, not people' and providing educational materials after the campaign. Companies with regular simulations see higher security engagement.
What scenarios do you use?
Scenarios tailored to the client's industry: fake invoices, HR notifications (vacation, raises), executive requests, security alerts, system updates, QR code phishing. In Advanced and Enterprise packages: vishing (phone) and smishing (SMS).
What's the industry average?
Benchmarks: click rate 15-25% (without training), credential submit 5-10%, report rate 10-20%. After 4 campaigns, click rate drops to 3-5%. We provide industry comparison in the report.
How often should we run simulations?
We recommend quarterly campaigns to maintain awareness. Monthly for high-risk organizations (finance, healthcare, critical infrastructure). A single campaign is a good start, but the training effect fades after 4-6 weeks.