Citrix Endpoint Management

Why Citrix Endpoint Management?

The average organization manages 135,000 endpoints. Mix of corporate and BYOD devices increases complexity. MDM, desktop management and app delivery silos generate costs. Shadow IT on mobile devices is a security risk.

Citrix Endpoint Management is Unified Endpoint Management for Windows, Mac, iOS, Android and Chrome OS. MAM-first approach for BYOD without full device control. Native integration with Citrix Workspace for seamless experience.

How does it work?

Unified Management

All endpoints in one place:

• Windows desktops and laptops
• macOS devices
• iOS and iPadOS
• Android (work profile)
• Chrome OS

MAM-First Architecture

Application-centric security:

• Containerized apps on BYOD
• Corporate data isolation
• Selective wipe
• Per-app VPN
• App wrapping

Zero Touch Enrollment

Automated provisioning:

• Apple DEP/ABM integration
• Android Zero-Touch
• Windows Autopilot
• Configuration push
• Out-of-box ready

Main Features

Mobile Device Management

• Device enrollment
• Policy enforcement
• Remote lock/wipe
• Certificate management
• Compliance monitoring

Mobile Application Management

• App distribution
• App configuration
• Per-app policies
• Secure containers
• App wrapping SDK

BYOD Support

• Work profile separation
• Personal privacy
• No full device control
• Selective corporate wipe
• User consent workflow

Secure Email

• Native mail integration
• Citrix Secure Mail
• Attachment control
• S/MIME encryption
• DLP policies

Management Capabilities

Device Lifecycle:

• Enrollment (DEP, QR, manual)
• Configuration profiles
• Software deployment
• Compliance enforcement
• Retirement/wipe

Security:

• Jailbreak/root detection
• Device encryption enforcement
• Passcode policies
• Network access control
• Threat defense integration

Platform Support

Platform	MDM	MAM	Enrolled
iOS/iPadOS	Full	Full	Supervised
Android	Full	Work Profile	DA/PO
Windows 10/11	Full	Limited	Azure AD
macOS	Full	Limited	DEP
Chrome OS	Full	N/A	CBCM

Who is it for?

• Enterprise with mixed device estate
• Organizations with BYOD policy
• Companies needing unified management
• IT wanting Citrix Workspace integration

Benefits

For IT: Single console, unified policies, reduced tool sprawl

For users: Seamless enrollment, personal device support, privacy

For security: Corporate data isolation, compliance enforcement, remote wipe

Specifications

Platforms	iOS, Android, Windows, macOS, Chrome
Enrollment	Zero Touch, DEP, QR, manual
Management	MDM + MAM
Integration	Citrix Workspace, NetScaler

FAQ

How does Endpoint Management differ from Intune? Citrix offers deeper MAM, containerization, native Workspace integration. Intune better for Microsoft-centric environments.

Can I use only MAM without MDM? Yes. MAM-only enrollment for BYOD - corporate apps in container without full device management.

How does containerization work? Citrix Secure Hub creates encrypted container. Corporate apps and data inside, personal outside. Selective wipe possible.

What certificates are supported? SCEP, Certificate Authority integration, manual upload. Certificates for Wi-Fi, VPN, email.

Does Endpoint Management support Windows desktop? Yes. Modern management through Azure AD and MDM channel. Traditional desktop management through SCCM integration.

What does Apple DEP integration look like? Devices purchased through Apple Business Manager automatically enrollment to CEM at first boot.

Can I integrate with MTD? Yes. Mobile Threat Defense integration with Lookout, Zimperium, others for threat detection.

How does per-app VPN work? NetScaler Gateway creates tunnel only for specific apps, not all device traffic.

Is Endpoint Management cloud-only? On-premises (XenMobile Server) and cloud (Citrix Endpoint Management service). Migration path available.

What does support look like? Citrix support for platform. nFlo offers UEM strategy, deployment and management services.